IS IT POSSIBLE TO MEASURE UNCERTAINTY IN THE HEALTHCARE MARKET?

The subject of uncertainty is a phenomenon that has been researched and discussed in order to make the market more predictable by providing balances historical process. Uncertainty an important determinant enterprise investment for all kinds markets, it effective at increasing decreasing levels depending on time events. However, due characteristics health services market, always considered as factor be taken into account.
 It reasons why concept pronounced than other markets are mainly various differences field services, acceptance behavior emerged about services.
 In this study, "uncertainty measures" can applied were evaluated applicable terms measures based hypothesis "Uncertainty cannot measured Health Services Market". primarily, definition was made, sources tried determined markets. most frequently used have adapted service actors arising from these sources, way, measurability, quantification, formulalability examined.
 As result; Quantitative measurement healthcare making numerical estimation expected processes hypothetically possible. Thanks determinable values, will higher level knowledge decision-making processes, face lower costs balanced less risky investments.